Are you looking for new and interesting ways to market your business? Promotional lip balms are an excellent, cost-effective marketing tool that gives you the opportunity to stand out even in a saturated market. Here’s how:
Build Brand Awareness
No business can thrive in obscurity. If your customers don’t know who you are, what you do, or where to find you, you’ll never get the trust, attention, and business you need from them in order to succeed.
Building a reliable customer base begins with building your brand awareness — that is, making sure consumers know you exist and understand what you provide. This is square one of any marketing strategy! Once you’ve established brand awareness, you can get to work on brand recognition — building loyalty and trust in your customer base.
Promotional lip balms can help you achieve both better brand awareness and recognition! Consider this: how many times have you pulled an old lip balm container from some forgotten corner of a purse or pocket? How many times have you borrowed a moisturizing lip balm from a friend or family member? Lip balms tend to linger in our lives because they are used widely and used often. That means they can offer your brand exposure to a wide and diverse audience!
Stand Apart in the Digital Age
In the digital age, many companies are relying on 100% digital marketing strategies like social media management and search engine optimization. Don’t get us wrong — these are important marketing tools you should be leveraging for your business, but in the meantime, the increased emphasis on digital marketing means the direct-to-consumer promotional product space is less competitive than ever before.
That makes custom lip balms a great supplement to your larger marketing strategies!
Supplement Larger Marketing Strategies
By ordering personalized lip balm labels with your business information, you can easily amplify your marketing message and drive traffic to your website (or doorstep!). For example, you can order custom lip balm labels in bulk, personalize the design to your brand, and include your business’s website, social media, or physical address. Everyone who uses, borrows, or simply sees that lip balm container now has all the information they need to move farther down the conversion tunnel and become a customer!
Easy and Cost-Effective
The best part of all this? It’s easy to order wholesale lip balm tubes for as little as $0.19 per unit! At Lip Balm Now, we can fulfill orders of up to 100,000 personalized lip balms in as few as 5 to 10 business days. Contact us to learn more or place your order and start promoting your business today!